Launched on March 10th 2021, Bedsure’s home product testing program, Coziness Officer Tribe, has emerged as an engaging and valuable community for participants and fans alike.
(PRUnderground) September 16th, 2021
Bedsure is leading global home products companies with a mission to bring cozy comfort to people all around the world. The company has over 50 bestselling Amazon products, including bestselling blankets, duvet covers, sheets and pillowcases.
Bedsure’s product testing group aligns with the company’s 2021 brand upgrade and its new brand concept of “Get Cosy Every Moment, Get Cosy Everywhere.” The company’s products help to strengthen the connections between the bedding experience, other people and things in order to create comprehensive coziness all around the home. For example, in the Coziness Officer Tribe program group, participants have been encouraged to share photographs of all the places where they have used and tested a Bedsure blanket.
Available to Bedsure fans in the US and UK who pass an assessment process, the product testing program process has been competitive with over 5,000 US applicants and over 2,000 UK applicants. Of these, only about 150 US applicants and 80 UK applicants were chosen to be Coziness Officers.
During the program, participants engage with each other, test Bedsure products themselves, with their families and pets, then share feedback with the Bedsure team. The Bedsure Facebook group provides opportunities for participants to not only engage with each other, yet also become Coziness Officer of the Month by showing how they creatively use products around their home. Participant photos are shared in the group, voted on and then the monthly winner gets a $100 voucher to buy Bedsure home products.
Participant feedback about the Bedsure product testing program has been positive.
Good morning! Couldn’t be happier to be a part of this awesome community! Totally grateful for the opportunity to try the Bamboo and Cotton Waffle Weave Blanket […] It has made sleeping the last two nights so cool and cozy!
I’m happy to see so many others here are also loving their stuff.
– Megan O’Leary
So far, several products have been reviewed, including the Cooling Blanket, 50% Bamboo 50% Cotton Waffle Weave Blanket and the Boho Duvet Cover Set. Simply designed surveys have made it easy for participants to share their product use experience and provided helpful information for Bedsure.
Describe your overall experience with the Bedsure 50% Bamboo 50% Cotton Waffle Weave Blanket?
We think this blanket is very soft and really does help to regulate body temperature. I am a hot sleeper and this has helped me to stay a lot cooler through out the night. We really LOVE this blanket!
What would you say to potential buyers of the 50% Bamboo 50% Cotton Waffle Weave Blanket?
Wash before using for sure! When taking it out of the plastic, it smelled very strong. I think it was because of the plastic it came in. Wash and throw a dryer sheet in and you are good to go!
– Cheryl Samuelson
Since its launch, Bedsure’s home product testing program has given participants opportunities to further develop skills, experience new products, connect with each other and make a positive difference. Social media followers are also able to enjoy seeing the Coziness Officer of the month on Bedsure’s Facebook channel. Bedsure is excited about the product testing program and looks forward to future developments.
For information about the home products that Bedsure Coziness Officers review, click here.
To stay up-to-date and see the Coziness Officer of the Month, follow Bedsure on Facebook here.
*Photo of girl by Christina Roth
From the moment you wake up to the second you fall asleep, Bedsure aims to make you and your family comfortable. Founded in 2016, Bedsure is a leading home textile manufacturer with products sold to over 15 million customers worldwide. Currently, Bedsure has over 50 bestselling home products in 8 countries and has maintained a compound growth rate of 100% for five consecutive years. While Bedsure has grown into a global company with diverse products to meet different customer needs, its focus on comfortable home products and everyday value stays the same.
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